Adobe Firefly is a slate of creative gen-AI models that powers design workflows—including text-to-image generation, generative vector recoloring, and automated video editing—directly inside the Adobe ...

Amazon Ads expects this year’s television upfronts to be an outcomes-focused affair. That may explain why the company preempted its Monday evening presentation by announcing the launch of a new ad ...

Six weeks was all it took. On 9 February, OpenAI switched on advertisements inside ChatGPT for free-tier users in the United States. By late March, the company disclosed that the pilot had crossed ...

OpenAI signed Smartly as its first creative adtech partner, continuing its widely anticipated advertising rollout.

Tubi is racing to meet new advertisers. The Fox-backed free streaming service on Tuesday unveiled a new alliance with Apple TV that will have it offering live F1 “altcasts” during the 2026 Formula 1 ...

Samsung and Amazon will team up to bring interactive technology from Amazon to Samsung TV Plus, giving users the opportunity to shop from Amazon via their remote control or respond to other entreaties ...

A good strategy can help a company attract new customers, communicate with them, and collect important data Elysse Bell is a finance and business writer for Investopedia. She writes about small ...

Publisher Binary Haze Interactive and developer Adglobe have announced multi-genre action game TOKYO SCRAMBLE for Switch 2. It will launch via Nintendo eShop on February 11 for $29.99 / €29.99 / 3,278 ...

The Rise Of Interactive Advertising Gone are the days when a static banner ad was the height of digital advertising. Now, brands are looking for ways to make their ads more engaging, more memorable.

2026 will be the year that we really start to see AI-generated commercials and marketing content everywhere. 2026 will be the year that we really start to see AI-generated commercials and marketing ...

For years, interactive CTV advertising was the star of industry demos, like the kind attendees of the Consumer Electronic Showcase saw all up and down the Las Vegas strip this past week. But although ...

Some may think autonomous vehicles will stifle the growth of ride-share companies like Lyft and Uber, but actually it’s the opposite as other companies begin 2026 by creating new types of advertising ...