Loyalty and guest engagement platform Thanx has integrated with Square, which has an ecosystem of commerce solutions. With this launch, Thanx now supports every major point-of-sale system, reinforcing ...

Loyalty programs encourage shoppers to return to retailers by offering incentives like special discounts, sales, or free ...

Question of the day: How do you navigate the world of loyalty programs, reward systems, membership programs and subscriptions? How can you choose (besides a coin toss)? Is there even any significant ...

Loyalty programs are a proven way to drive retention and boost customer lifetime value (CLV). Even in 2023, despite digital-age distractions, the lifetime value (LTV) of loyalty program members is ...