NEW YORK (AP) -- Safeway Inc. is betting that its investment in a new customer loyalty program will eventually pay off, as the supermarket operator looks to fend off big-box retailers and other ...

PLEASANTON, Calif. — Safeway is looking to its recently launched Just for U loyalty program, which this month became available across all U.S. divisions, to help drive a positive sales story through ...

PLEASANTON, Calif. — Safeway here said Wednesday it is launching its sixth annual "10% Goes Back to Schools" program — an in-store initiative in which more than 150 food manufacturers help support ...

Grocery store chain Safeway is beefing up its mobile strategy with a new shopping application that delivers coupons and other offers to a customer’s loyalty card. The app lets users create a shopping ...

ABILENE (CN) – Irving-based Excentus Corp. claims Safeway and several subsidiaries used confidential information to create PowerPump Rewards, Safeway’s customer loyalty program that offers discounts ...

PLEASANTON, Calif. -- Forty retailers, including Safeway here, have embarked on a program of diabetes clinical assessment tests as part of a diabetes educational program targeted toward women.

PLEASANTON, Calif., Oct. 24, 2012 /PRNewswire/ -- The Vons division of Safeway Inc. (NYSE: SWY) has announced a new program with Chevron (NYSE: CVX) to offer a joint Reward Points loyalty program.

FILE- In this Thursday, April 26, 2012, file photo, a Safeway online shopping advertisement is shown at a Safeway store in San Francisco. Safeway Inc. said Thursday, Oct. 11, 2012, its profit margin ...