Steve Cohen, the co-founder of US firm in4mation insights (i4i) and a pioneer in the application of sophisticated analytic models for consumer understanding, died last weekend. Born in the late '40s, ...
The automated MaxDiff solutions enable clients to quickly and confidently identify what matters most to their target audiences through a simple, flexible setup. NORWALK, Conn.--(BUSINESS WIRE)--Toluna ...
'Core experience' analysis specialist Qualtrics has added new capabilities to its purchase decision analysis solution Conjoint XM. SAP-owned Qualtrics helps brands continually assess the quality of ...