Two millennial-focused tech-dependent brands -- Hum by Colgate, a smart electric toothbrush, and Obé Fitness, a digital workout platform -- have teamed up on app content. Starting June 11, Obé will ...

Parent brand Colgate-Palmolive is incentivizing consumers to purchase a Hum smart toothbrush by offering a 30-day trial of Obé's content for live and on-demand fitness classes. Virtual fitness apps ...

Colgate-Palmolive partnered with meditation app Headspace to offer weekly programming in the Hum by Colgate app that connects to its line of smart toothbrushes. Headspace will host "Mindful Moments" ...

We may receive a commission on purchases made from links. Smart toothbrushes have been around for a few years now, but they haven't quite caught on. Sure, they promise better habits via connected ...

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Colgate-Palmolive is adding to its Hum smart toothbrush line with the addition of Hum Kids, an app and toothbrush that help children learn proper oral care habits and get excited about brushing their ...