SAN JOSE—Adobe today announced the official launch of its Generative Extend AI tool for Premiere Pro. The feature—announced at its Adobe Max conference last fall, was originally rolled out in beta for ...

At NAB 2025, Adobe also announces an AI clip search tool and caption translation, as well as new color management. After Effects and frame.io also benefit from upgrades. I've been testing PC and ...

Jason Druss from the Premiere Pro team gave us a look at Adobe’s new Generative Extend feature live on the NAB 2025 show floor. It’s the first generative AI tool built directly into Premiere Pro, ...

Adobe has announced a range of AI-driven features and upgrades for Premiere Pro. The company has launched Generative Extend in Premiere Pro, which is powered by the Adobe Firefly Video Model and ...

Adobe’s Firefly generative AI service is evolving into becoming more of a front-end service for generative AI in general, as Adobe has made its text-to-video capabilities generally available as well ...

Adobe is updating Premiere Pro with AI-powered features that aim to provide creatives with faster and better video editing results. Version 25.2 of Premiere Pro is launching today, bringing tools for ...

Discover how Adobe Premiere Pro's new Generative Extend feature uses the Firefly Video Model to seamlessly extend video and audio clips using AI. Learn how to add up to 2 seconds of generated footage ...

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Katelyn is a reporter with CNET covering artificial intelligence, including chatbots, image and video generators. Her work explores how new AI technology is infiltrating our lives, shaping the content ...

Adobe is dipping its toes into generative AI video for the first time, with new features that can turn still images into video and extend the length of existing video clips. Generative video is ...