As food and beverage marketers chase measurable digital channels, audio may be the bridge between online and in-store ...
Screens dominate the advertising landscape, but consumers are listening as well as watching. Harry Menear sounds out how the latest audio ad tech is a great equaliser... Whether through high-impact ...
That’s the question Amit Monheit, now the CEO and founder of in-game audio ad startup Odeeo, started asking himself last year after losing his job at a Tel Aviv-based audio content discovery platform ...
YouTube launched its version of audio ads, part of the platform’s strategy to engage music and podcast listeners, in November 2020. YouTube audio ads give ...
YouTube has expanded its side-by-side ad format for livestreams to mobile devices, allowing viewers to keep watching video during ads but losing the stream's audio. The update, already in use on ...