Amazon MX Player is integrating with Prime Video to create a large Indian streaming service, spanning free, paid, and ad-supported content.

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With the unification of the two OTT services, Prime members will gain access to an extensive library of originals and exclusives across all devices, Amazon India says.

The company on Thursday said Amazon MX Player will be brought under the Prime Video umbrella over the coming months, creating what Amazon describes as India’s largest combined streaming destination ...

Amazon MX Player merges with Prime Video, unifying free and paid streaming services for enhanced content and viewing options.

Amazon is playing a dual-platform game in India’s competitive streaming landscape, with Prime Video targeting subscription-ready consumers while its ad-supported Amazon MX Player courts viewers ...

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The integration follows Amazon’s 2024 acquisition of certain MX Player assets, which were merged with Amazon miniTV to create Amazon MX Player ...